A team working together around a table with laptops and notes.

Waymark Automations

Automation built around your business.

I’m Ace Jr Canacan, Chief Executive Officer (CEO) of Waymark Automations.

We help small businesses put AI and automation to work, building on the tools you use and the expertise you already have.

What we do

Practical systems for the work that matters.

A spreadsheet handoff, a set of staff interviews, or company research for your CRM: start with a task your business already does. We connect the repeated steps and keep the review decisions visible.

01

Automation within your tools

Build on the tools your business already uses. We look at the repetitive work around documents, spreadsheets, and everyday handoffs, then design automation that fits how you work.

Start with what works. Make the repeated steps easier to carry out and review.

02

Expertise-led content workflows

Turn what you and your team know into useful content. We connect interviews, ideas, and your business’s voice with AI-assisted content production.

Keep your people’s experience at the center of your company’s voice.

03

Company research & CRM support

Make company research easier to use. We help gather and organize information for your CRM, so you can review it and decide what to do next.

Give people useful information to review and act on.

Selected work

See what we help businesses build.

Familiar tools. Original ideas. Information people can use. Explore three ways we put automation to work.

Editorial paper layouts and navy, cream, and yellow color swatches.
WAYMARK / 02

Expertise into expression

Branding · Content workflows/02

Real expertise. A recognizable voice.

Staff interviews became the foundation for branding, articles, social content, and a campaign.

  • LinkedIn
  • Facebook
  • Publishing APIs
View technologies
  • LinkedIn

    A publishing destination in the content workflow. LinkedIn provides APIs for creating and managing posts.

    Documentation for LinkedIn
  • Facebook

    A publishing destination for company content. Facebook’s Pages API supports publishing Page posts.

    Documentation for Facebook
  • Publishing APIs

    Application programming interfaces connect content production with publishing platforms. The workflow used multiple publishing APIs.

    Documentation for Publishing APIs
Explore the workflow
Translucent panels connected by fine lines in a blue-green network.
WAYMARK / 03

Information into context

Company research · CRM support/03

Research people can work with.

AI-assisted company research supporting the work behind business relationships.

  • HubSpot
  • Web research & extraction
View technologies
  • HubSpot

    The CRM used in the company-research work. HubSpot supports company records and their relationships with other CRM records.

    Documentation for HubSpot
  • Web research & extraction

    Information gathering supported the company-research work. The process helped make company information usable for business relationships.

    Documentation for Web research & extraction
Explore the workflow

Our approach

Build with people. Keep their judgment in the work.

Understand the workflow

Start with the people doing the work: what they need, where the repeated steps are, and which decisions need their attention.

Build around what works

Use the tools and practices that already serve the team. Shape the automation around the task and the people responsible for it.

Help people own the process

Make room for review, correction, and improvement. Help people understand the process and keep responsibility for the result.

Who we work with

For the way you run your business.

Whether you run things yourself or work with a team, we start with the work you want to make easier. We build around the tools, knowledge, and routines already in your business.

Put an AI agent to work.

Set up one agent, then try a small task in research, lead generation, content, operations or building websites.

Start with one workflow

What would you like to make easier?

Talk it through with me.

Bring a repetitive task, a slow handoff, or an idea you want to explore. I’ll look at where automation could help and whether working together makes sense.

Talk with Ace Jr

60 minutes · Google Meet · Free. Bring a laptop and your questions. No AI experience or purchase required.